Industry giant Mouser puts its weight behind Sensors & Instrumentation 2017


Mouser Electronics has signed up as the headline sponsor for this year’s Sensors & Instrumentation, taking place in Hall 1 at the NEC Birmingham on the 26 and 27 September 2017.

Mouser Electronics is a leading authorised distributor of semiconductors and electronic components for over 600 industry leading manufacturers. With 22 locations around the globe, Mouser specialises in the rapid introduction and distribution of new products and technologies for design engineers and buyers.

Graham Maggs, vice president of marketing in Europe, the Middle East and Africa, comments: “Mouser’s role is to make new technologies available for designers to base their latest projects on. That is why Mouser focuses on semiconductors which lead design. But sensors, given the vital role they play in the development of ‘Internet of Things’ systems are also vital. That’s why we believe that a focused event such as Sensors & Instrumentation – with a full seminar programme and lively exhibition floor – is needed by a wide variety of industries, and we are pleased to be involved.”

“As a company that focuses on the design engineer, Mouser has always striven to understand what it is that the design community really wants and needs from distribution. Our vision is that we must become a knowledge provider. As well as the devices themselves, and the design ecosystem – the tools, the dev kits, the modules, the OS etc – design engineers need distributors that can provide the knowledge, the learning, perhaps even the inspiration that they need to identify the best approach, and then the best technology, and finally the best solution for their project.”

Maggs concludes, “We hope that visitors to Sensors & Instrumentation 2017 will come away not only buzzing with ideas but also with real practical solutions to the challenges they face as they bring their ‘spark of imagination’ to reality. To find out more about sensors at Mouser, please visit http://www.mouser.com/applications/sensor_technology

Event director Kathryn Ambrose comments: “Mouser’s involvement with Sensors & Instrumentation is sure to drum up even more excitement for the event and will be a key factor in drawing in design engineers and buyers alike. With this sponsorship, in addition to the exemplary exhibitor line up, CPD certified seminars and exciting feature areas, Sensors & Instrumentation is shaping up to be the must attend event of the year!”

Registration for Sensors & Instrumentation will open at the end of May. For more information on visiting or exhibiting visit www.sensorsandinstrumentation.co.uk